Merge Variables
Merge variables allow you to add dynamic data from your store to emails that go out to customers.

Why you should use these

Merge variables make email content more personal to the customer you're sending them to.

Example

Out of the box, our templates have merge variables added to every messaging workflow we offer. In this abandoned cart workflow example, the strings surrounded by an * such as |item_name|, |item_description_short|, etc. will dynamically populate information about the customer and cart contents abandoned.
Merge variables shown in messaging set up
Merge variables populated as seen in customer inbox

Universal

Use any of these merge variables in your email templates regardless of the shopping cart platform being used. Please note, some of these require the Start and End Cartmojo product grid comments for values to render correctly.
Item/Product Variables
Code comments are required with item/product merge variables
<!--START_VEXTRAS_PRODUCT_GRID_ITEM-->
  • Item Code – *|item_code|*
  • Item Description – *|item_description|*
  • Item Short Description – *|item_description_short|*
  • Item Image – *|item_image|*
  • Item Name – *|item_name|*
  • Item Codes – *|item_codes|*
  • Item Options*|item_options|*
  • Item Price – *|item_price|*
  • Item Quantity – *|item_qty|*
  • Item Quantity on Backorder – *|item_qty_on_backorder|*
  • Item Review URL – *|item_review_url|*
  • Item Tax – *|item_tax|*
  • Item Total – *|item_total|*
  • Item Thumbnail – *|item_thumbnail|*
  • Item URL – *|item_url|*
<!--END_VEXTRAS_PRODUCT_GRID_ITEM-->
Customer Variables
Code comments are not required and can be used anywhere with customer merge variables
Billing Address First Name – *|billing_address_first_name|*
  • Billing Address Last Name – *|billing_address_last_name|*
  • Billing Address Full Name – *|billing_address_full_name|*
  • Billing Address Phone Number – *|billing_address_phonenumber|*
  • Billing Address Type – *|billing_address_type|*
  • Billing Address Company – *|billing_address_company|*
  • Billing Address Street – *|billing_address_street|*
  • Billing Address Street 2 – *|billing_address_street2|*
  • Billing Address Full Street – *|billing_address_full_street|*
  • Billing Address City – *|billing_address_city|*
  • Billing Address State – *|billing_address_state|*
  • Billing Address Zip – *|billing_address_zip|*
  • Billing Address Country – *|billing_address_country|*
  • Billing Address Residential – *|billing_address_residential|*
  • Billing Address One Liner – *|billing_address_one_liner|*
  • Customer ID – *|customer_id|*
  • Customer First Name – *|customer_first_name|*
  • Customer Last Name – *|customer_last_name|*
  • Customer Full Name – *|customer_full_name|*
  • Customer Email – *|email|*
  • Customer City – *|customer_city|*
  • Customer State – *|customer_state|*
  • Customer Zip – *|customer_zip|*
  • Customer Country – *|customer_country|*
  • Customer Company – *|customer_company|*
  • Customer Phone Number – *|customer_phone_number|*
  • Customer Notes – *|customer_notes|*
  • Customer Private Notes – *|customer_private_notes|*
  • Customer Address Type – *|customer_address_type|*
  • Customer Address Street – *|customer_address_street|*
  • Customer Address Street 2 – *|customer_address_street2|*
  • Customer Address Full Street – *|customer_address_full_street|*
  • Customer One Liner – *|customer_address_one_liner|*
  • Shipping Address First Name – *|shipping_address_first_name|*
  • Shipping Address Last Name – *|shipping_address_last_name|*
  • Shipping Address Full Name – *|shipping_address_full_name|*
  • Shipping Address Phone Number – *|shipping_address_phonenumber|*
  • Shipping Address Type – *|shipping_address_type|*
  • Shipping Address Company – *|shipping_address_company|*
  • Shipping Address Street – *|shipping_address_street|*
  • Shipping Address Street 2 – *|shipping_address_street2|*
  • Shipping Address Full Street – *|shipping_address_full_street|*
  • Shipping Address City – *|shipping_address_city|*
  • Shipping Address State – *|shipping_address_state|*
  • Shipping Address Zip – *|shipping_address_zip|*
  • Shipping Address Country – *|shipping_address_country|*
  • Shipping Address Residential – *|shipping_address_residential|*
  • Shipping Address One Liner – *|shipping_address_one_liner|*
Order Variables
Code comments are not required and can be used anywhere with order merge variables
Most Recent Tracking Number – *|most_recent_shipment_tracking|*
  • Order IP Address – *|order_ip_address|*
  • Order ID – *|order_id|*
  • Order Comments – *|order_comments|*
  • Order Placement Method – *|order_placement_method|*
  • Order Payment Method – *|order_payment_method|*
  • Order Total Payment – *|order_total_payment|*
  • Order Total Shipping – *|order_total_shipping|*
  • Order Total Tax – *|order_total_tax|*
  • Order Subtotal – *|subtotal|*
  • Order Total – *|total|*
  • Order Status – *|status|*
  • Order Status Changed At – *|status_changed_at|*
  • Order Completed At Date – *|completed_at|*
  • Order Tracking Number – *|shipment_tracking|*
  • Previous Order Status – *|old_status|*
  • Products – *|products|*
  • Store URL – *|store_url|*
  • Store URL Short (no https) – *|store_url_short|*
Date Variables
Code comments are not required and can be used anywhere with date merge variables
Current Date (Common i.e. Dec 30, 2016) – *|current_date|*
  • Current Date MM/DD/YY – *|current_date_mm_dd_yyyy|*
  • Current Date DD/MM/YY – *|current_date_dd_mm_yyyy|*
  • Current Date YY/MM/DD – *|current_date_yyyy_mm_dd|*
  • Current Date (Words i.e. Fri Dec 30, 2016) – *|current_date_words|*
  • Order Date (Common i.e. Dec 30, 2016) – *|order_date|*
  • Order Date MM/DD/YY – *|order_date_mm_dd_yyyy|*
  • Order Date DD/MM/YY – *|order_date_dd_mm_yyyy|*
  • Order Date YY/MM/DD – *|order_date_yyyy_mm_dd|*
  • Order Date (Words i.e. Fri Dec 30, 2016) – *|order_date_words|*
  • Dynamic Dates in the future. Any number can replace the example, up to 365 days – *|date_plus_30|*
Social Variables
Code comments are not required and can be used anywhere with social merge variables
  • Blogger – *|social_blogger|*
  • Facebook – *|social_facebook|*
  • Instagram – *|social_instagram|*
  • LinkedIn – *|social_linkedin|*
  • Pinterest – *|social_pinterest|*
  • Twitter – *|social_twitter|*
  • YouTube – *|social_youtube|*

BigCommerce

Use any API merge variable to personalize your message with dynamic data. You can select from either ‘Customer’, ‘Order’ or ‘Product’ variables. For example, use things like the order date, customer ID, order status, etc.
Customers
  • First Name – *|customer_api_first_name|*
  • Last Name – *|customer_api_last_name|*
  • Email – *|customer_api_email|*
  • Phone – *|customer_api_phone|*
  • Company – *|customer_address_company|*
  • City – *|customer_address_city|*
  • State – *|customer_address_state|*
  • Street 1 – *|customer_address_street|*
  • Street 2 – *|customer_address_street2|*
  • Zip – *|customer_address_zip|*
  • Country – *|customer_address_country|*
  • Date Created – *|customer_api_date_created|*
  • Date Modified – *|customer_api_date_modified|*
  • Customer ID – *|customer_api_id|*
  • My Account – *|my_account|*
  • Notes – *|customer_api_notes|*
  • Tax-Exempt Category – *|customer_api_tax_exempt_category|*
  • Store Credit – *|customer_api_store_credit|*
Products
  • Availability – *|product_api_availability|*
  • Availability Description – *|product_api_availability_description|*
  • Avalara Product Tax Code – *|product_api_avalara_product_tax_code|*
  • Bin Picking Number – *|product_api_bin_picking_number|*
  • Brand ID – *|product_api_brand_id|*
  • Calculated Price – *|product_api_calculated_price|*
  • API Categories – *|product_api_categories|*
  • Checkout Button – *|checkout_button|*
  • Condition – *|product_api_condition|*
  • Price – *|product_api_cost_price|*
  • Date Created – *|product_api_date_created|*
  • Date Last Imported – *|product_api_date_last_imported|*
  • Date Modified – *|product_api_date_modified|*
  • Depth – *|product_api_depth|*
  • Description – *|product_api_description|*
  • Event End Date – *|product_api_event_date_end|*
  • Event Date Field Name – *|product_api_event_date_field_name|*
  • Event Start Date – *|product_api_event_date_start|*
  • Event Date Type – *|product_api_event_date_type|*
  • Fixed Shipping Price – *|product_api_fixed_cost_shipping_price|*
  • Height – *|product_api_height|*
  • Inventory Level – *|product_api_inventory_level|*
  • Inventory Tracking – *|product_api_inventory_tracking|*
  • Inventory Warning Level – *|product_api_inventory_warning_level|*
  • Condition Shown – *|product_api_is_condition_shown|*
  • Is Featured – *|product_api_is_featured|*
  • Is Free Shipping – *|product_api_is_free_shipping|*
  • Open Graph Thumbnail – *|product_api_is_open_graph_thumbnail|*
  • Is Preorder Only – *|product_api_is_preorder_only|*
  • Is Price Hidden – *|product_api_is_price_hidden|*
  • Is Visible – *|product_api_is_visible|*
  • Layout File- *|product_api_layout_file|*
  • Meta Description – *|product_api_meta_description|*
  • Meta Keywords – *|product_api_meta_keywords|*
  • MYOB Asset Account – *|product_api_myob_asset_account|*
  • MYOB Expense Account – *|product_api_myob_expense_account|*
  • MYOB Income Account – *|product_api_myob_income_account|*
  • Name – *|product_api_name|*
  • Open Graph Description – *|product_api_open_graph_description|*
  • Open Graph Title – *|product_api_open_graph_title|*
  • Open Graph Type – *|product_api_open_graph_type|*
  • Option Set Display – *|product_api_option_set_display|*
  • Option Set ID – *|product_api_option_set_id|*
  • Order Quantity Maximum – *|product_api_order_quantity_maximum|*
  • Order Quantity Minimum – *|product_api_order_quantity_minimum|*
  • Page Title – *|product_api_page_title|*
  • Peachtree GL Account – *|product_api_peachtree_gl_account|*
  • Preorder Message – *|product_api_preorder_message|*
  • Preorder Release Date – *|product_api_preorder_release_date|*
  • Price – *|product_api_price|*
  • Price Hidden Label – *|product_api_price_hidden_label|*
  • Product Options – *|product_api_product_options|*
  • Rating Count – *|product_api_rating_count|*
  • Rating Total – *|product_api_rating_total|*
  • Related Products – *|product_api_related_products|*
  • Retail Price – *|product_api_retail_price|*
  • Sale Price – *|product_api_sale_price|*
  • SKU – *|product_api_sku|*
  • Tax Class ID – *|product_api_tax_class_id|*
  • Total Sold – *|product_api_total_sold|*
  • Type – *|product_api_type|*
  • UPC – *|product_api_upc|*
  • View Count – *|product_api_view_count|*
  • Warranty – *|product_api_warranty|*
  • Weight – *|product_api_weight|*
  • Width – *|product_api_width|*
Orders
  • Base Handling Cost- *|order_api_base_handling_cost|*
  • Base Shipping Cost – *|order_api_base_shipping_cost|*
  • Base Wrapping Cost – *|order_api_base_wrapping_cost|*
  • Billing Company – *|billing_address_company|*
  • Billing First Name – *|billing_address_first_name|*
  • Billing Last Name – *|billing_address_last_name|*
  • Billing Full Name – *|billing_address_full_name|*
  • Billing Phone – *|billing_address_phonenumber|*
  • Billing City – *|billing_address_city|*
  • Billing State – *|billing_address_state|*
  • Billing Street 1 – *|billing_address_street|*
  • Billing Street 2 – *|billing_address_street2|*
  • Billing Street Full – *|billing_address_full_street|*
  • Billing Zip – *|billing_address_zip|*
  • Billing Address One Liner – *|billing_address_one_liner|*
  • Billing Country – *|billing_address_country|*
  • Coupon Discount – *|order_api_coupon_discount|*
  • Currency Code – *|order_api_currency_code|*
  • Currency Exchange Rate – *|order_api_currency_exchange_rate|*
  • Currency ID – *|order_api_currency_id|*
  • Customer ID – *|order_api_customer_id|*
  • Customer Message – *|order_api_customer_message|*
  • Date Created – *|order_api_date_created|*
  • Date Modified – *|order_api_date_modified|*
  • Date Shipped – *|order_api_date_shipped|*
  • Dicount Amount – *|order_api_discount_amount|*
  • Gift Certificate Amount – *|order_api_gift_certificate_amount|*
  • Handling Cost Excluding Tax – *|order_api_handling_cost_ex_tax|*
  • Handling Cost Including Tax – *|order_api_handling_cost_inc_tax|*
  • Handling Cost Including Tax – *|order_api_handling_cost_tax|*
  • Handling Cost Tax Class ID – *|order_api_handling_cost_tax_class_id|*
  • Order ID – *|order_api_id|*
  • Number Of Items Shipped – *|order_api_items_shipped|*
  • Items Total – *|order_api_items_total|*
  • Order Is Digital – *|order_api_order_is_digital|*
  • Payment Method – *|order_api_payment_method|*
  • Provider ID – *|order_api_payment_provider_id|*
  • Payment Status – *|order_api_payment_status|*
  • Refunded Amount – *|order_api_refunded_amount|*
  • Shipping Address Count – *|order_api_shipping_address_count|*
  • Shipping Cost Excluding Tax – *|order_api_shipping_cost_ex_tax|*
  • Shipping Cost Including Tax – *|order_api_shipping_cost_inc_tax|*
  • Shipping Cost Tax – *|order_api_shipping_cost_tax|*
  • Shipping Cost Tax ID – *|order_api_shipping_cost_tax_class_id|*
  • Shipping Address Company – *|shipping_address_company|*
  • Shipping First Name – *|shipping_address_first_name|*
  • Shipping Last Name – *|shipping_address_last_name|*
  • Shipping Full Name – *|shipping_address_full_name|*
  • Shipping Phone – *|shipping_address_phonenumber|*
  • Shipping City – *|shipping_address_city|*
  • Shipping State – *|shipping_address_state|*
  • Shipping Street 1 – *|shipping_address_street|*
  • Shipping Street 2 – *|shipping_address_street2|*
  • Shipping Street Full – *|shipping_address_full_street|*
  • Shipping Address One Liner – *|shipping_address_one_liner|*
  • Shipping Zip – *|shipping_address_zip|*
  • Shipping Country – *|shipping_address_country|*
  • Staff Notes – *|order_api_staff_notes|*
  • Status – *|order_api_status|*
  • Status ID – *|order_api_status_id|*
  • Store Credit Amount – *|order_api_store_credit_amount|*
  • Subtotal Excluding Tax – *|order_api_subtotal_ex_tax|*
  • Subtotal Including Tax – *|order_api_subtotal_inc_tax|*
  • Subtotal Tax – *|order_api_subtotal_tax|*
  • Total Excluding Tax – *|order_api_total_ex_tax|*
  • Total Including Tax – *|order_api_total_inc_tax|*
  • Total Tax – *|order_api_total_tax|*
  • Wrapping Cost Excluding Tax – *|order_api_wrapping_cost_ex_tax|*
  • Wrapping Cost Including Tax – *|order_api_wrapping_cost_inc_tax|*
  • Wrapping Cost Tax – *|order_api_wrapping_cost_tax|*

3dCart

Use any API merge variable to personalize your message with dynamic data. You can select from either Customer, Order, or Product variables. For example, use things like the order date, customer ID, order status, etc.
Products
  • Additional ImageCaption 2 – *|product_api_AdditionalImageCaption2|*
  • Additional ImageCaption 3 – *|product_api_AdditionalImageCaption3|*
  • Additional ImageCaption 4 – *|product_api_AdditionalImageCaption4|*
  • Additional Image File 2 – *|product_api_AdditionalImageFile2|*
  • Additional Image File 3 – *|product_api_AdditionalImageFile3|*
  • Additional Image File 4 – *|product_api_AdditionalImageFile4|*
  • Allow Access Customer Group ID – *|product_api_AllowAccessCustomerGroupID|*
  • Allow Access Customer Name – *|product_api_AllowAccessCustomerGroupName|*
  • Allow Fractional Quantity – *|product_api_AllowFractionalQuantity|*
  • Allow Only Multiples – *|product_api_AllowOnlyMultiples|*
  • Apply Quantity Discount To Options – *|product_api_ApplyQuantityDiscountToOptions|*
  • Assign Key – *|product_api_AssignKey|*
  • Backorder Message – *|product_api_BackOrderMessage|*
  • Buy Button Link – *|product_api_BuyButtonLink|*
  • Catalog ID – *|product_api_CatalogID|*
  • Category List – *|product_api_CategoryList|*
  • Category Special – *|product_api_CategorySpecial|*
  • Cost – *|product_api_Cost|*
  • Custom File Name – *|product_api_CustomFileName|*
  • Date Created – *|product_api_DateCreated|*
  • Depth – *|product_api_Depth|*
  • Description – *|product_api_Description|*
  • Disable Rewards – *|product_api_DisableRewards|*
  • Display Text – *|product_api_DisplayText|*
  • Do Not Use Category Options – *|product_api_DoNotUseCategoryOptions|*
  • Enable Make An Offer Feature – *|product_api_EnableMakeAnOfferFeature|*
  • Extra Field 1 – *|product_api_ExtraField1|*
  • Extras Field 2 – *|product_api_ExtraField2|*
  • Extras Field 3 – *|product_api_ExtraField3|*
  • Extras Field 4 – *|product_api_ExtraField4|*
  • Extras Field 5 – *|product_api_ExtraField5|*
  • Extras Field 6 – *|product_api_ExtraField6|*
  • Extras Field 7 – *|product_api_ExtraField7|*
  • Extras Field 8 – *|product_api_ExtraField8|*
  • Extras Field 9 – *|product_api_ExtraField9|*
  • Extra Field 10 – *|product_api_ExtraField10|*
  • Extra Field 11 – *|product_api_ExtraField11|*
  • Extra Field 12 – *|product_api_ExtraField12|*
  • Extra Field 13 – *|product_api_ExtraField13|*
  • Feature List – *|product_api_FeatureList|*
  • Free Shipping – *|product_api_FreeShipping|*
  • Gift Certificate – *|product_api_GiftCertificate|*
  • Gift Wrap Item – *|product_api_GiftWrapItem|*
  • Group Options For Quantity Pricing – *|product_api_GroupOptionsForQuantityPricing|*
  • GTIN – *|product_api_GTIN|*
  • Height – *|product_api_Height|*
  • Hide – *|product_api_Hide|*
  • Home Special – *|product_api_HomeSpecial|*
  • In Stock Message – *|product_api_InStockMessage|*
  • Item Additional Field 1 – *|product_api_ItemAdditionalField1|*
  • Item Additional Field 2 – *|product_api_ItemAdditionalField2|*
  • Item Additional Field 3 – *|product_api_ItemAdditionalField3|*
  • Item Catalog ID Options – *|product_api_ItemCatalogIDOptions|*
  • Item Date Added – *|product_api_ItemDateAdded|*
  • Item Description – *|product_api_ItemDescription|*
  • Item ID – *|product_api_ItemID|*
  • Item Option Price – *|product_api_ItemOptionPrice|*
  • Item Options – *|product_api_ItemOptions|*
  • Item Page Added – *|product_api_ItemPageAdded|*
  • Item Quantity – *|product_api_ItemQuantity|*
  • Item Unit Cost – *|product_api_ItemUnitCost|*
  • Item Unit Price – *|product_api_ItemUnitPrice|*
  • Item Unit Stock – *|product_api_ItemUnitStock|*
  • Item Warehouse ID – *|product_api_ItemWarehouseID|*
  • Item Weight – *|product_api_ItemWeight|*
  • Keywords – *|product_api_Keywords|*
  • Last Update – *|product_api_LastUpdate|*
  • Listing Template ID – *|product_api_ListingTemplateID|*
  • Listing Template Name – *|product_api_ListingTemplateName|*
  • Login Required Option ID – *|product_api_LoginRequiredOptionID|*
  • Login Required Option Name – *|product_api_LoginRequiredOptionName|*
  • Login Required Option Redirect To – *|product_api_LoginRequiredOptionRedirectTo|*
  • Main Image Caption – *|product_api_MainImageCaption|*
  • Main Image File – *|product_api_MainImageFile|*
  • Manufacturer ID – *|product_api_ManufacturerID|*
  • Maximum Quantity – *|product_api_MaximumQuantity|*
  • Media File – *|product_api_MediaFile|*
  • Meta Tags – *|product_api_MetaTags|*
  • MFG ID – *|product_api_MFGID|*
  • Minimum Acceptable Offer – *|product_api_MinimumAcceptableOffer|*
  • Minimum Quantity – *|product_api_MinimumQuantity|*
  • Name – *|product_api_Name|*
  • Non-Searchable – *|product_api_NonSearchable|*
  • Non Taxable – *|product_api_NonTaxable|*
  • On Sale – *|product_api_OnSale|*
  • Option Set List – *|product_api_OptionSetList|*
  • Out Of Stock Message – *|product_api_OutOfStockMessage|*
  • Price – *|product_api_Price|*
  • Price Level 1 – *|product_api_PriceLevel1|*
  • Price Level 1 Hide – *|product_api_PriceLevel1Hide|*
  • Price Level 2 – *|product_api_PriceLevel2|*
  • Price Level 2 Hide – *|product_api_PriceLevel2Hide|*
  • Price Level 3 – *|product_api_PriceLevel3|*
  • Price Level 3 Hide – *|product_api_PriceLevel3Hide|*
  • Price Level 4 – *|product_api_PriceLevel4|*
  • Price Level 4 Hide – *|product_api_PriceLevel4Hide|*
  • Price Level 5 – *|product_api_PriceLevel5|*
  • Price Level 5 Hide – *|product_api_PriceLevel5Hide|*
  • Price Level 6 – *|product_api_PriceLevel6|*
  • Price Level 6 Hide – *|product_api_PriceLevel6Hide|*
  • Price Level 7 – *|product_api_PriceLevel7|*
  • Price Level 7 Hide – *|product_api_PriceLevel7Hide|*
  • Price Level 8 – *|product_api_PriceLevel8|*
  • Price Level 8 Hide- *|product_api_PriceLevel8Hide|*
  • Price Level 9 – *|product_api_PriceLevel9|*
  • Price Level 9 Hide – *|product_api_PriceLevel9Hide|*
  • Price Level 10 – *|product_api_PriceLevel10|*
  • Price Level 10 Hide – *|product_api_PriceLevel10Hide|*
  • Product Link – *|product_api_ProductLink|*
  • Quantity Options – *|product_api_QuantityOptions|*
  • Redeem Points – *|product_api_RedeemPoints|*
  • Redirect Link – *|product_api_RedirectLink|*
  • Reorder Quantity – *|product_api_ReorderQuantity|*
  • Retail Price – *|product_api_RetailPrice|*
  • Reuse Keys – *|product_api_ReUseKeys|*
  • Reward Points – *|product_api_RewardPoints|*
  • RMA Max Period – *|product_api_RMAMaxPeriod|*
  • Sale Price – *|product_api_SalePrice|*
  • Self Ship – *|product_api_SelfShip|*
  • Ship Cost – *|product_api_ShipCost|*
  • Short Description – *|product_api_ShortDescription|*
  • SKU – *|product_api_SKU|*
  • Special Instructions – *|product_api_SpecialInstructions|*
  • Stock – *|product_api_Stock|*
  • Stock Alert – *|product_api_StockAlert|*
  • Tax Code – *|product_api_TaxCode|*
  • Thumbnail File – *|product_api_ThumbnailFile|*
  • Title – *|product_api_Title|*
  • User ID – *|product_api_UserID|*
  • Warehouse Aisle – *|product_api_WarehouseAisle|*
  • Warehouse Bin – *|product_api_WarehouseBin|*
  • Warehouse Custom – *|product_api_WarehouseCustom|*
  • Warehouse Location- *|product_api_WarehouseLocation|*
  • Weight – *|product_api_Weight|*
  • Width – *|product_api_Width|*
Customers
  • Additional Field 1 – *|customer_api_AdditionalField1|*
  • Additional Field 2 – *|customer_api_AdditionalField2|*
  • Additional Field 3 – *|customer_api_AdditionalField3|*
  • Billing Address 1 – *|customer_api_BillingAddress1|*
  • Billing Address 2 – *|customer_api_BillingAddress2|*
  • Billing City – *|customer_api_BillingCity|*
  • Billing Company – *|customer_api_BillingCompany|*
  • Billing Country – *|customer_api_BillingCountry|*
  • Billing First Name – *|customer_api_BillingFirstName|*
  • Billing Last Name – *|customer_api_BillingLastName|*
  • Billing Phone Number – *|customer_api_BillingPhoneNumber|*
  • Billing State – *|customer_api_BillingState|*
  • Billing Tax ID – *|customer_api_BillingTaxID|*
  • Billing Zip – *|customer_api_BillingZipCode|*
  • Comments – *|customer_api_Comments|*
  • Group ID – *|customer_api_CustomerGroupID|*
  • Customer ID – *|customer_api_CustomerID|*
  • Disable Billing SameAs Shipping – *|customer_api_DisableBillingSameAsShipping|*
  • Email – *|customer_api_Email|*
  • Enabled – *|customer_api_Enabled|*
  • Groups- *|customer_api_Groups|*
  • Mailing List – *|customer_api_MailList|*
  • My Account – *|my_account|*
  • Non Taxable – *|customer_api_NonTaxable|*
  • Shipping Address 1 – *|customer_api_ShippingAddress1|*
  • Shipping Address 2 – *|customer_api_ShippingAddress2|*
  • Shipping Address Type – *|customer_api_ShippingAddressType|*
  • Shipping City – *|customer_api_ShippingCity|*
  • Shipping Company – *|customer_api_ShippingCompany|*
  • Shipping Country – *|customer_api_ShippingCountry|*
  • Shipping First Name – *|customer_api_ShippingFirstName|*
  • Shipping Last Name – *|customer_api_ShippingLastName|*
  • Shipping Phone Number – *|customer_api_ShippingPhoneNumber|*
  • Shipping State – *|customer_api_ShippingState|*
  • Shipping Zip – *|customer_api_ShippingZipCode|*
Orders
  • Affiliate Commission – *|order_api_AffiliateCommission|*
  • Billing Address – *|order_api_BillingAddress|*
  • Billing Address 2 – *|order_api_BillingAddress2|*
  • Billing City – *|order_api_BillingCity|*
  • Billing Company – *|order_api_BillingCompany|*
  • Billing Country – *|order_api_BillingCountry|*
  • Billing Email – *|order_api_BillingEmail|*
  • Billing First Name – *|order_api_BillingFirstName|*
  • Billing Last Name – *|order_api_BillingLastName|*
  • Billing Online Payment – *|order_api_BillingOnLinePayment|*
  • Billing Payment Method – *|order_api_BillingPaymentMethod|*
  • Billing Payment Method ID – *|order_api_BillingPaymentMethodID|*
  • Billing Phone Number – *|order_api_BillingPhoneNumber|*
  • Billing State – *|order_api_BillingState|*
  • Billing Zip – *|order_api_BillingZipCode|*
  • Card Address – *|order_api_CardAddress|*
  • Card Expiration Month – *|order_api_CardExpirationMonth|*
  • Card Expiration Year – *|order_api_CardExpirationYear|*
  • Card Issue Number – *|order_api_CardIssueNumber|*
  • Card Name – *|order_api_CardName|*
  • Card Number – *|order_api_CardNumber|*
  • Card Start Month – *|order_api_CardStartMonth|*
  • Card Start Year – *|order_api_CardStartYear|*
  • Card Type – *|order_api_CardType|*
  • Card Verification – *|order_api_CardVerification|*
  • Customer Comments – *|order_api_CustomerComments|*
  • CustomerID – *|order_api_CustomerID|*
  • External Comments – *|order_api_ExternalComments|*
  • Internal Comments – *|order_api_InternalComments|*
  • Invoice Number – *|order_api_InvoiceNumber|*
  • Invoice Number Prefix – *|order_api_InvoiceNumberPrefix|*
  • Last Update – *|order_api_LastUpdate|*
  • Order Amount – *|order_api_OrderAmount|*
  • Order Date – *|order_api_OrderDate|*
  • Order Discount – *|order_api_OrderDiscount|*
  • Order ID – *|order_api_OrderID|*
  • Order Status – *|order_api_OrderStatus|*
  • Order Status ID – *|order_api_OrderStatusID|*
  • Referer – *|order_api_Referer|*
  • Reward Points – *|order_api_RewardPoints|*
  • Sales Person – *|order_api_SalesPerson|*
  • Sales Tax – *|order_api_SalesTax|*
  • Sales Tax 2 – *|order_api_SalesTax2|*
  • Sales Tax 3 – *|order_api_SalesTax3|*
  • User ID – *|order_api_UserID|*

Shopify

Use any API merge variable to personalize workflow messages with dynamic data from a transaction. Select any Customer, Order, or Product variables to customize your emails. For example, use things like the order date, customer ID, order status, etc.
Customers
  • Customer Accepts Marketing (Yes or No) – *|customer_api_accepts_marketing|*
  • Customer Address City – *|customer_address_city|*
  • Customer Address Company – *|customer_address_company|*
  • Customer Address Country – *|customer_address_country|*
  • Customer Address First Name – *|customer_address_first_name|*
  • Customer Address Full Name – *|customer_address_full_name|*
  • Customer Address Full Street – *|customer_address_full_street|*
  • Customer Address Last Name – *|customer_address_last_name|*
  • Customer Address One Line – *|customer_address_one_liner|*
  • Customer Address Phone Number – *|customer_address_phonenumber|*
  • Customer Address State – *|customer_address_state|*
  • Customer Address Street – *|customer_address_street|*
  • Customer Address Street 2 – *|customer_address_street2|*
  • Customer Address Zipcode – *|customer_address_zip|*
  • Customer Created At Date – *|customer_api_created_at|*
  • Customer Email Address – *|customer_api_email|*
  • Customer ID – *|customer_api_id|*
  • Customer Last Order ID – *|customer_api_last_order_id|*
  • Customer Account Link – *|my_account|*
  • Customer Note – *|customer_api_note|*
  • Customer Order Count – *|customer_api_orders_count|*
  • Customer Tags – *|customer_api_tags|*
  • Customer Tax Exempt (Yes or No) – *|customer_api_tax_exempt|*
  • Customer Total Spent (Historical) – *|customer_api_total_spent|*
  • Customer Updated At Time – *|customer_api_updated_at|*
  • Customer Verified Email (Yes or No) – *|customer_api_verified_email|*
  • Billing Address City – *|billing_address_city|*
  • Billing Address Company – *|billing_address_company|*
  • Billing Address Country – *|billing_address_country|*
  • Billing Address First Name- *|billing_address_first_name|*
  • Billing Address Full Name- *|billing_address_full_name|*
  • Billing Address Full Street- *|billing_address_full_street|*
  • Billing Address Last Name- *|billing_address_last_name|*
  • Billing Address One Line- *|billing_address_one_liner|*
  • Billing Address Phone Number – *|billing_address_phonenumber|*
  • Billing Address State – *|billing_address_state|*
  • Billing Address Street – *|billing_address_street|*
  • Billing Address Street 2 – *|billing_address_street2|*
  • Billing Address Zipcode – *|billing_address_zip|*
Orders
  • IP Address – *|order_api_browser_ip|*
  • Buyer Accepts Marketing (Yes or No) – *|order_api_buyer_accepts_marketing|*
  • Order Cancel Reason – *|order_api_cancel_reason|*
  • Order Cancelled At Time – *|order_api_cancelled_at|*
  • Order Close At Time – *|order_api_closed_at|*